BrewDog Elvis Juice
BrewDog is just 9 years old, founded by James Watt and Martin Dickie and their dog with a mission to “make people passionate about great craft beer.”Who would have thought BrewDog would be so successful, created by two young 24 year olds and now famous for some of the most popular craft beers today.
At aged just 24, James Watt and Martin Dickie, with a passion for craft beer, took a risk, borrowed lots of money from the bank and started brewing beers themselves and BrewDog was born. Back in 2007 they started with just them as the 2 employees and 1 dog and brewing 1,050HL beer brewed, then as of last year, there were 540 employees, 1 dog, 134,000HL beer brewed and it was found in 44 Bars.
In 2007, these two entrepreneurs weren’t happy with the largers and ales they’d grown up with; they wanted something different and over the years, they took risks and started with tiny batches, all hand filled selling the beers at local markets from the back of their old van. Then within 2 years, BrewDog was the UK’s fastest-growing alternative beer brand and the Punk IPA was the top-selling IPA in Scandinavia.
By 2012, they had moved their brewery from Fraserburgh, to Ellon, just north of Aberdeen; set among 5.5 acres where, according to them, it is one of the most “technologically advanced and environmentally friendly breweries in the world.”
And the company is in the process of launching a brewery in Ohio, in the States, near the capital Columbus. Soon they’ll have a 100,000 square foot brewery as well as the US office, a visitor centre, a craft beer inspired restaurant and a taproom (DogTap Columbus). We can’t wait!
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